Length of a film matters a lot: G Dhananjayan
Posted by SRINU GUNTURU | | Posted On Thursday, August 27, 2009 at 9:47 AM
Let me tell you, nobody can sit through a film if it is over two hours and 20 minutes, however good it is.”Says producer G Dhananjayan, “In today’s world, length of a film matters a lot when it comes to retaining the audience’s interest. Audiences, who are used to watching big budget Hollywood films that run for a maximum of 100 to 115 minutes, are not prepared to watch any Indian film for more than 130 – 140 minutes, giving a concession for the songs in our films.”
According to Sekhar, trade analyst and mediator, “Pokkisham and Kanthaswamy, which recently hit the screens, have a screening time of 170 and 192 minutes respectively. Before release, the directors refused to trim them. But within 48 hours of their release, they reduced it by 20 to 25 minutes. However, by then, the word of mouth had already spread that the films were too long to sit through.”
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